imperialdigitalhq.com

Sales Funnel & Pipeline Setup

A Sales System That Turns Leads Into Revenue — Consistently

Most businesses lose deals not because their offer is weak but because their follow-up is inconsistent, their pipeline is invisible, and their sales process lives in someone’s head. We build the system that fixes all three.

01
Live and Running in 2–4 Weeks
From discovery call to a fully built, team-trained, live sales system — in two to four weeks. No drawn-out projects, no months of back and forth. You get a working system fast enough to start seeing results immediately.
Fast Delivery
02
You Approve the Architecture Before We Build
Before any configuration begins, you review and approve the full funnel map — every stage, every trigger, every automation — so there are no surprises in the final build and no wasted time going back to fix the wrong system.
Approved First
03
We Stay Until Your Team Is Fully Adopted
Handover includes a live training session, full written documentation, and post-launch support. If something is not working after go-live or your team has questions during rollout — we are still there to fix it.
Supported Rollout
What It Is

A Full Sales Infrastructure — Built Around How You Close

A sales funnel is not a landing page and an email sequence. It is the complete system that takes a prospect from first contact to closed deal — every touchpoint, every follow-up, every handoff, every automation working together in the right order.

Most businesses have pieces of this. A CRM they barely use. A few email templates. A follow-up process that depends on whoever remembers to reach out. The result is a pipeline that leaks — deals that go cold, leads that fall through the cracks, and revenue that should have closed but did not.

At Imperial Digital HQ, we build the full system. Sales funnel strategy, pipeline configuration, lead capture, automated follow-up sequences, CRM setup, and reporting — everything connected and working together so your sales process runs consistently whether you are in the room or not.

Untitled design (12)

Michael Adeyemi

Founder

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Sales Funnel & Pipeline Setup
CRM Configuration
Lead Capture & Automation
Follow-Up Sequence Building
HubSpot & GoHighLevel Builds
Pipeline Visibility & Reporting
Lead Nurture Automation
Deal Stage Triggers
Multi-Source Lead Integration
Team Training & Handover
Built in 2–4 Weeks
Revenue-Ready From Day One
Sales Funnel & Pipeline Setup
CRM Configuration
Lead Capture & Automation
Sales Funnel & Pipeline Setup
CRM Configuration
Lead Capture & Automation
Follow-Up Sequence Building
HubSpot & GoHighLevel Builds
Pipeline Visibility & Reporting
Lead Nurture Automation
Deal Stage Triggers
Multi-Source Lead Integration
Team Training & Handover
Built in 2–4 Weeks
Revenue-Ready From Day One
Sales Funnel & Pipeline Setup
CRM Configuration
Lead Capture & Automation
Deliverables

Everything Included in
Your Sales System Build

One engagement. A complete, connected sales infrastructure — pipeline, automation, follow-up sequences, and reporting — all working together from day one.

01
Sales Process Mapping and Funnel Architecture
A full discovery of how you currently sell — lead sources, touchpoints, deal stages, conversion points, and where prospects are falling off — used to design a funnel architecture that reflects your real sales process before anything is built.
02
Full Pipeline and CRM Configuration
Complete pipeline build in your CRM — deal stages, contact properties, company records, custom fields, and views configured to surface the information your team needs to move deals forward at every stage.
03
Automated Follow-Up and Nurture Sequences
Email and SMS follow-up sequences, deal stage triggers, task assignments, and notification rules — built so the right action happens automatically at the right time, without your team having to remember to do it manually after every interaction.
04
Lead Source Integration and Capture Setup
All lead sources connected to the pipeline — website forms, landing pages, ad platforms, social media, and any other channels — so every lead that enters your world is captured, tagged, and routed into the right sequence automatically.
05
Reporting and Pipeline Visibility Dashboard
A live dashboard showing pipeline value, deal stage breakdown, conversion rates, and forecast — so you know at any moment how much is in the pipeline, what stage it is at, and what needs attention. Real data, not a rep's optimistic estimate.
06
Team Training and Full Documentation
A live handover session covering how to manage the pipeline, use the automations, read the dashboard, and handle edge cases — plus written documentation so the system runs consistently even when team members change.

Every deliverable above is included in a single engagement. A complete sales system — connected, automated, and ready to close.

Who We Work With

This Is For You If
Deals Are Dying in Your Pipeline

We build for businesses at every stage — from those with no sales process at all to established teams whose pipeline is unreliable and revenue is inconsistent.

Businesses With No Formal Sales Process
Your sales process lives in your head or in someone's inbox. You close deals through relationships and referrals but you have no system that works consistently when you are not personally involved in every conversation.
No System Yet
Growing Teams Adding Sales Reps
You are hiring salespeople and suddenly need a process that is repeatable — not one that depends on the founder knowing every lead personally. You need a system your team can follow consistently without reinventing the process for every deal.
Scaling Sales Team
Businesses Losing Leads to Inconsistent Follow-Up
Leads come in and some get followed up with promptly while others go cold because the team is busy. You know deals are being lost to this — you just do not have a system that makes consistent follow-up automatic instead of optional.
Follow-Up Problem
Operators Who Cannot See Their Pipeline Clearly
You are running the business and trying to forecast revenue but your pipeline data is unreliable. Deals sit in stages they should have moved out of weeks ago. You need visibility you can actually trust — not a CRM full of stale data.
Pipeline Visibility
Businesses Running Paid Ads With No Follow-Up System
You are spending money on ads, generating leads, and then losing them because there is no automated system to follow up before they go cold. Every day without a follow-up sequence is money leaving your business.
Ad Lead Nurture
Service Businesses With Long or Complex Sales Cycles
Your deals involve multiple touchpoints, proposals, decision makers, and a sales cycle measured in weeks or months. You need a system that tracks every deal at every stage and makes sure nothing falls through the gap between conversations.
Complex Sales

Not sure where your pipeline is leaking or what kind of system you need? Book a free discovery call and we will map your current process and show you exactly where revenue is being lost.

Book a Free Call
The Process

From Broken Pipeline to a System That Closes

01.

We Map Your Current Sales Process

We start by understanding how you currently sell — lead sources, touchpoints, follow-up patterns, conversion points, and where deals are getting stuck or lost. We cannot build the right system without knowing where the current one is breaking down.

02.

We Design the Full Funnel Architecture

We map the complete buyer journey from first contact to closed deal — defining every stage, every trigger, every automated action, and every point where a human needs to step in. You approve the architecture before we build anything.

03.

We Build the Pipeline and CRM

Full pipeline configuration in your CRM — stages, deal properties, contact fields, and company records built to reflect your actual sales process, not a generic template.

04.

We Build the Automation and Follow-Up Sequences

Automated lead nurture sequences, deal stage triggers, follow-up reminders, task assignments, and notification rules — built so the right thing happens at the right time without your team having to remember to do it manually.

05.

We Connect Your Lead Sources

Lead capture forms, landing pages, ad platforms, and any other lead sources connected to the pipeline — so every lead that enters your world is captured, tagged, and entered into the right sequence automatically.

06.

We Train Your Team and Hand Over

Live training session covering how to use the system, read the pipeline, and manage deals — plus written documentation so the process does not break when someone new joins the team.

Sales Funnel & Pipeline Setup
CRM Configuration
Lead Capture & Automation
Follow-Up Sequence Building
HubSpot & GoHighLevel Builds
Pipeline Visibility & Reporting
Lead Nurture Automation
Deal Stage Triggers
Multi-Source Lead Integration
Team Training & Handover
Built in 2–4 Weeks
Revenue-Ready From Day One
Sales Funnel & Pipeline Setup
CRM Configuration
Lead Capture & Automation
Sales Funnel & Pipeline Setup
CRM Configuration
Lead Capture & Automation
Follow-Up Sequence Building
HubSpot & GoHighLevel Builds
Pipeline Visibility & Reporting
Lead Nurture Automation
Deal Stage Triggers
Multi-Source Lead Integration
Team Training & Handover
Built in 2–4 Weeks
Revenue-Ready From Day One
Sales Funnel & Pipeline Setup
CRM Configuration
Lead Capture & Automation
Our Edge

Why Clients Choose
Imperial Digital HQ

Anyone can configure a CRM. Building a sales system that your team actually uses and that consistently moves deals forward is a different challenge entirely.

01
We Build Around Your Sales Process — Not a Generic Template
Every business sells differently. We start with a deep discovery of how you actually close deals — your lead sources, your buyer's journey, your team's workflow — and build the system around that reality. The result is a pipeline your team recognises and a funnel that reflects how your customers actually buy.
Process-First
02
The Whole System — Not Just One Part of It
Most automation agencies build email sequences. Most CRM consultants configure pipelines. We build both — and connect them to your lead sources, your team's calendar, and your reporting dashboard. A funnel that works is one where every part talks to every other part without gaps.
End-to-End Build
03
Built for Adoption — Not Just for Delivery
The best sales system in the world fails if your team does not use it. We design for the minimum viable complexity — easy to log, easy to read, easy to trust — and then train your team properly on handover. Adoption is part of the brief, not an afterthought.
Built for Adoption
Proof of Work

From a Leaking Pipeline to
68% More Closed Deals

A service business was generating leads but closing fewer than half of what they should. We rebuilt their entire sales system — pipeline, follow-up sequences, and automation — in three weeks.

Sales funnel case study — pipeline conversion improvement
68% More Closed Deals
Service Business — Sales Funnel & Pipeline Build
A Sales System Rebuild That Closed 68% More Deals on the Same Lead Volume

A B2B service business with a consistent inbound lead flow was closing less than 30% of their pipeline. Leads were going cold between touchpoints, follow-up was inconsistent, and the sales team had no visibility into which deals needed attention. We mapped their full sales process, rebuilt their HubSpot pipeline from scratch, wrote and configured a five-stage automated follow-up sequence, connected all lead sources to the pipeline, and set up a live reporting dashboard. Three weeks after go-live, close rate had climbed from 28% to 47% — a 68% increase — on the same volume of incoming leads.

47% Close rate after the rebuild
28% Close rate before
3 weeks From kickoff to live system
Read the Full Case Study
Common Questions

Sales Funnel Questions, Answered Honestly

We build primarily on HubSpot, GoHighLevel, and with Zapier for cross-platform automation. If you already have a CRM or platform you want to keep, we work within it — we are not tied to any single tool.

We handle everything. If you do not have a CRM, we recommend and configure the right one for your business size, sales process, and budget. If you already have one, we audit what is there and rebuild or extend it.

A CRM setup gives you a place to store contacts and deals. A sales funnel build gives you a system that actively moves those contacts toward a decision — with automated follow-up, lead nurture sequences, and triggers that keep deals progressing without manual intervention.

Most builds are completed in 2 to 4 weeks depending on complexity. Simple pipeline and automation setups are faster. Multi-stage funnels with complex integrations take longer. We give you a specific timeline at the start.

Yes. We connect your CRM and funnel to your existing lead sources, email platform, calendar, website forms, and ad platforms — so everything feeds into one system instead of living in separate places.

We document everything so your team can make basic adjustments. For more significant changes — new pipeline stages, new sequences, new integrations — we offer ongoing support and can update the system as your business evolves.

Stop Losing Deals to a Broken Process

If leads are going cold, follow-ups are being missed, and your pipeline is unreliable — the problem is the system, not the team. Let’s build one that works.

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